University of Pittsburgh Athletics
Staff Directory

- Title:
- Assistant Athletic Director, Strategic Initiatives
- Email:
NIL Front Office Role: Student-Athlete Education, Third Party NIL Operations
Kristen Marsters joined the University of Pittsburgh Department of Athletics in November of 2018 as the Life Skills Events Coordinator. In this role, Marsters coordinates marketing and events for student-athlete development and the Varsity Letter Club.
Prior to joining the athletic department, Marsters served as an Internship Associate in Pitt’s Career Center. During her time there, she advised undergraduate students and managed Pitt’s Internship Guarantee.
Marsters is a 2016 graduate of the University of Pittsburgh, with a Bachelor of Science in business administration with a focus in marketing and a Bachelor of Arts in communication. During her time as an undergraduate student as Pitt, she interned with the Pittsburgh Penguins, Pittsburgh Riverhounds, DICK’s Sporting Goods, Harrisburg City Islanders and the Leukemia and Lymphoma Society. She was also part of Pitt Athletics’ Academy of Sports Marketing.
In April 2020, Marsters graduated from Pitt’s Katz Graduate School of Business with a Master’s in business administration with a focus in marketing and organizational behavior.
A native of Halifax, Pa., Marsters now lives in Pittsburgh with her husband, Adam.



